In a study from PennState, they studied 56 participants from 18 to 29 years old (the demographic most targeted by marketers) to examine various search engine results.
In one part of the study, they flipped the organic search results and the sponsored results (so, the user would feel he/she was viewing opposite results) and the researchers […]
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Here’s the results that were calculated from AOL’s Search:
Ranking Number 1 receives 42.1 percent of click throughs.
Ranking Number 2 receives 11.9 percent of click throughs.
Ranking Number 3 receives 8.5 percent of click throughs.
Ranking Number 4 receives 6.1 percent of click throughs.
Ranking Number 5 receives 4.9 percent of click throughs.
Ranking Number 6 receives […]
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Filed under: Studies, Search Engines
According to a study, 1.4 million searches are done every minute, from comScore. Most of these searches are done directly through Google.
Worldwide, Google earns approximately 60% of all searches worldwide, but in the US Google only earns up to about 50% of all online searches.
The study also stated:
Yahoo Inc. was second worldwide with 8.5 […]
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Filed under: Studies, Search Engines